Performance Marketing with a Purpose.
I’m Dorian Townsend — a Senior Digital Marketing Specialist and performance marketer with more than a decade of experience driving growth for eCommerce, B2B, and service-based businesses.
Over the past 10+ years, I’ve managed more than $2.5M in ad spend across Google, Meta, and LinkedIn, generating $6.3M in gross sales and helping clients achieve up to 9.3x return on ad spend (ROAS).
My approach blends technical precision with creative strategy. I don’t just run ads — I build conversion systems that connect paid media, email marketing, and analytics into one cohesive growth engine.
I develop and optimize Google Ads, Meta, and LinkedIn campaigns designed to scale efficiently while maintaining healthy CPAs and maximizing ROAS.
Using GA4, Google Tag Manager, and Looker Studio, I ensure every click and conversion is accurately tracked so you can make data-backed decisions.
I enhance search visibility, refine keyword targeting, and optimize landing pages for both paid and organic performance.
With HubSpot, Zoho, and Klaviyo, I build automation workflows that re-engage leads and drive repeat revenue.
Scaling Revenue with Multi-Channel Marketing
Client: Mid-Sized E-Commerce Brand (Automotive Parts)
Challenge: Unstable revenue and inefficient ad spend.
Solution: Unified Google Ads, Meta Ads, SEO, and email/SMS automation to balance paid and organic growth.
Outcome:
+68% Revenue Growth ($4.42M total)
+84% Site Traffic
+67% Purchases
Result: Sustainable, measurable, and scalable performance across every channel.
If you’re ready to build a marketing system that delivers consistent ROI and lasting impact, let’s connect. Whether you need a full account rebuild, a conversion tracking overhaul, or a fractional marketing partner, I can help.
